Moblog

A lot of winning going on in Vegas this week! Yesterday at CTIA’s 2013 Emerging Technology (E-Tech) awards, Mobeam took second place in the Mobile Apps– Money – Payments, Banking, Mobile Commerce, Shopping and Rewards category. We want to thank everyone who took the time to vote for us. Mobeam is honored that CTIA-The Wireless Association® recognized us, and what our technology can do for the mobile commerce industry. Mobeam provides convenience to consumers by keeping everything from coupons, to loyalty programs, to event tickets right on their smartphone. We also save companies money by bridging the gap between barcode technology and mobile devices.

Another big winner at CTIA 2013 was our partner Samsung. Their Galaxy S4, the first ever-mobile device embedded with Mobeam technology, took first place in the Smartphones & Handsets category. Samsung also came in first place for its Galaxy Camera in the Connected Lifestyle category. Congratulations Samsung from the Mobeam team!

Also, be sure to check out this article about all the cool features in the Samsung Wallet, including Mobeam’s patented barcode technology!

And if you haven’t seen our Mobeam: Supermarket Musical video yet, or it’s just been awhile since the last time you watched, check it out!

Mobile commerce is starting to revolutionize the way people shop and forcing retailers to find new and innovative ways to attract consumers to their products, both online and in-store. This new mobile marketplace is exploding exponentially. In 2010, mobile commerce accounted for only three percent of all e-commerce sales. But in just two years, it has increased to over ten percent, with consumers spending over $18 billion on their mobile devices alone.

In a recent report from Business Insider’s BI Intelligence, a few reasons for the growth in mobile are investigated. One of those reasons is that companies are starting to experiment with mobile marketing including mobile coupons. According the report:

Mobile coupons have helped major retailers and brands increase foot traffic into physical stores, and are a great way for them to collect data on offline purchases and close the mobile-to-offline purchase loop. Mobile coupons are also proving to be a path into mobile for large consumer packaged goods brands that have previously shunned the medium. By 2014 the number of mobile coupon users is expected to increase to 53.2 million a year. At roughly 10%, the redemption rate of mobile coupons crushes that of print coupons, which hovers around 1%.

Mobeam is excited to help make shopping with your phone easier for consumers and retailers a like support the growing mobile commerce industry. Before we developed our patented scanning technology, it was impossible for traditional red laser scanners at grocery stores, retail outlets and nearly every point-of-sale (POS) system to scan bar codes when they were displayed on a mobile device. Mobeam bridges the gaps between laser scanning technology that has been around for decades, and the massive increase in smartphone use in recent years.

Mobeam’s technology provides solutions to substantial issues affecting both consumers and companies. For customers, we offer the convenience of storing all of your barcodes, whether it’s coupons, loyalty programs, or concert tickets on your mobile device. That means you’ll never have to worry about forgetting a stack of clipped coupons at home when you go grocery shopping, or worrying about printing out a ticket to an event you’re rushing to get to. For companies, Mobeam allows them to keep their current POS infrastructure, potentially saving them hundreds of thousands of dollars in new scanning equipment.

Mobeam is very excited about the new norm of mobile shopping, and we can’t wait for customers to start using our technology. Be sure to check out the video to see just exactly how Mobeam works.